FOCUSED

KAYKRES SPORTS is a a boutique consulting and transactional legal affairs practice committed to serving the agencies, brands, athletes and marketplaces fueling the NIL economy.

EXPERIENCED

As the sports division of KayKres Counsel, founded by Kelly Kresen, KayKres Sports brings a history of 9+ years of deep deal-making experience to the table for brand, agency and athlete clients.

Kelly has been drafting, structuring, negotiating and helping clients close deals from the very early days of the first digital influencers all the way to today's booming global creator economy.  Kelly's client list includes:

Athletes

Agencies

Celebrities

Brands

Influencers

Creators

Personalities

Tastemakers

Events

Hollywood Talent

Music Artists & Producers

and more...

HUNDREDS OF NEGOTIATIONS. MILLIONS OF DOLLARS.

Kelly has seen hundreds of deals across talent services, appearances, licensing, brand deals, product collaborations, endorsements,  podcasts, content creation services and more involving creators of all tiers with brands of all stages and budgets of all sizes, totaling more than $10 million dollars.

LEAN & MEAN. SMALL BUT MIGHTY.

KayKres Sports is designed to provide personalized, white glove service to clients as their trusted partner on fee models that fit their individual needs and expectations.

Kaykres Sports is uniquely primed to support brands, agencies and athletes as they leverage their respective platforms for success on and off the field and before and after the podium.